Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Ken Weber, is author of Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
Latest Episodes
From TikTok to Congress: The Future of Democratic Campaigning with Elizabeth Dempsey Beggs
This week on Branding Democrats, we sit down with congressional candidate and viral creator Elizabeth Dempsey Beggs to talk about what it takes to break through in today’s political landscape.From a standout TikTok campai...
Trump Is Failing — So Why Aren’t Democrats Winning? with Daryl Weber
Trump is raising prices, starting wars, and saying the U.S. can’t afford childcare or healthcare.So why aren’t Democrats winning?This week, Gabby and Ken sit down with Daryl Weber to unpack the disconnect between reality and perce...
They Know They Can’t Win — So They’re Changing the Rules
This week on Branding Democrats, we break down the real strategy behind Trump’s push for the SAVE Act, and why it has nothing to do with election security.When you can’t win voters, you try to control who gets to vote.We ...
He Worked for Republicans. Now He’s Calling Them Out. @TruthTony
This week on Branding Democrats, we are joined by Truth Tony, a former Republican operative turned Democrat with a perspective you won’t hear everywhere.Tony opens up about his journey from working for conservative Republic...
Trump doesn't fix problems; he just rotates scapegoats with @Jeanine Pirreaux
This week on Branding Democrats, We are joined by returning guest Felicia, the creator behind the viral Jeanine Pirro (@Jeanine Pirreaux) parody account on TikTok, for a conversation that is equal parts rage, satire, and political ther...