Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
The Billionaire Hijacking America with Congressman Mark Pocan
In this episode of Branding Democrats, we sit down with Congressman Mark Pocan to discuss the alarming ways Elon Musk has infiltrated the federal government, dismantling agencies, cutting vital programs, and manipulating policy — all while profiting from billions in government contracts.
Congressman Pocan shares the details behind his newly introduced ELON MUSK Act (Eliminate Looting of Our Nation by Mitigating Unethical State Kleptocracy), a bill designed to bar Musk from holding government contracts while wielding influence over federal decision-making. We also discuss Musk’s illegal access to Treasury Department payment systems and how his unchecked power threatens democracy itself.
But the corruption doesn’t stop there. We also break down Trump’s latest reckless comments on Gaza and examine his motives behind stirring international chaos. With Trump’s authoritarian ambitions becoming increasingly clear, how can Democrats respond? What messaging strategies will bring disillusioned voters into the fold? How can the party move beyond being the “lesser of two evils” and instead communicate its active fight for democracy, economic justice, and everyday Americans?
Finally, the conversation turns to Democratic leadership — where are the Democratic power players, and what should they be doing to counteract this chaos?
This is a can’t-miss episode for anyone who cares about democracy and knows that Democrats need to fight smarter and harder to defend it.
Want to be a part of the Branding Democrats Community?
Follow us on our social media👇👇👇
Instagram: @brandingdems
TikTok: @brandingdems
Twitter: @brandingdems
Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.
