Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
How Democrats Can Win Back Gen Z
In this week's episode of Branding Dems, Ken and Gabby sit down to discuss the week's tumultuous events.
We get into everything and in between, from the ICE tragedy in Minnesota, Trump's obsession with Greenland, and how Dems can use this moment to gain momentum through midterms.
Polls are showing that Gen-Z is possibly turning blue(r). How do we make sure this isn't just a reaction to a (very bad) Trump admin? Tune in to hear how Dems can create a long-lasting brand that resonates with voters, whether they're Gen Z or Boomers.
Hear more from Ken @brandingdems
Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.
