Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Ken Weber, is author of Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
Trump Puts the Con in Conservative
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This week on Branding Democrats, we break down how while there are escalating tensions in the Middle East, Donald Trump has turned his attention to building a White House ballroom, a project most Americans oppose.
So what’s really going on?
We unpack how this isn’t just a bizarre side story, but a window into Trump’s core strategy: branding through spectacle, chaos, and control of the narrative.
With corruption and cost of living emerging as key issues heading into election season, we encourage Democrats focus their energy on how corruption is affecting the daily lives of Americans. How are Trump's insider trading schemes hurting YOU? How do we message on dark money and corruption so it becomes a major election issue?
As always, for more of Ken, check out @BrandingDems on TikTok and Instagram.
Email gabby@brandingdemocrats.com if you’d like to be a guest on our show.
