Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
MAGA in their Own Delulu World
In this week's episode of Branding Democrats, we dissect recent political events and their impact on the Democratic brand. Ken shares insights from his first venture into TikTok live sessions, discussing how these platforms offer unique opportunities for political commentary and for connecting with younger audiences.
The conversation shifts to a detailed analysis of President Biden's recent State of the Union address, applauding his performance and the potential effects on voter confidence and donation trends. We touch on age concerns, policy highlights, and Biden’s strategic avoidance of naming his predecessor.
The episode also explores the Supreme Court's untrustworthiness and its long-term impacts on democracy. Ken shares his skepticism about Trump facing any significant consequences, even if convicted. We lament the public's normalization of unacceptable behavior and the dangerous precedent it sets for future leaders. Touching on lifetime appointments to the Supreme Court, Ken criticizes the undemocratic nature of these positions, advocating for term limits to ensure accountability and adaptability within the judiciary. This sparks a broader discussion on the importance of educational awareness and active participation in the democratic process, especially in light of the MAGA movement's anti-science and anti-progress stance.
As mentioned in the episode, if you would like to donate to grassroots organizations who are doing hands-on work to safeguard our democracy, check these out:
Dream for America
DemCast
The Media and Democracy Project
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