Branding Democrats
Welcome to the Branding Democrats podcast – your field guide to helping Democrats win before it's too late. Our hosts, Ken and Daryl, are renowned industry experts and authors of the book Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies.
The truth is: Democrats suck at branding.
Branding Democrats is the solution. With our expertise in messaging and branding, we’ll lay out a process to transform the public's perception of Democrats, repositioning the party as the people who genuinely care about the well-being of all Americans.
We examine the current political landscape and some notable case studies of failing Democratic campaigns of the past. We'll show you how to brand Democrats as the party that "fights for the people", how to make that branding personal, and how to differentiate Democratic policies from those of Republicans that prioritize corporations and the wealthiest Americans.
Let's help Democrats save America from the crazies. Tune in to the Branding Democrats podcast today.
Branding Democrats
Democrats in Panic Mode? with Bill Jubran
In this episode of the Branding Democrats podcast, we are joined by progressive creator Bill Jubran. Known for his political commentary TikToks, Bill shares his perspective on the recent debate performance of President Joe Biden and the ensuing media frenzy, as well as broader issues facing the Democratic Party.
We begin the conversation by discussing the widespread panic among Democrats following Biden's debate performance. We delve into the possibility of replacing Biden on the ticket, exploring potential candidates like Pete Buttigieg, Gavin Newsom, and Beto O'Rourke. We weigh the pros and cons of Biden stepping aside, especially this close to November.
Our conversation shifts to how Democrats can effectively communicate their stance on critical issues such as abortion, democracy, and the economy. Bill emphasizes the role of misinformation and its impact on public health, sharing a personal experience of the impacts of MAGA conspiracies and misinformation during the COVID-19 pandemic.
We wrap up the episode by addressing the challenges of Democratic messaging. We suggest that Democrats shift away from "voice of God" commercials and switch to more relatable, real-person testimonials. In this messaging, we should emphasize that Democrats fight for the people, while Republicans are only fighting for the wealthy and corporations.
To hear more from Bill Jubran…
TikTok: @Bill...Jubran
Want to be a part of the Branding Democrats Community?
Follow us on our social media👇👇👇
Instagram: @brandingdems
TikTok: @brandingdems
Twitter: @brandingdems
Email gmbrandingdems@gmail.com if you’d like to be a guest on our show.
